{"product_id":"beauty-of-joseon-glow-serum-rice-alpha-arbutin","title":"Beauty of Joseon Glow Serum: Rice + Alpha Arbutin","description":"\u003ch2\u003eBeauty of Joseon Glow Serum: Rice + Alpha Arbutin — 100% Genuine Original Imported Product\u003c\/h2\u003e\u003cp\u003e\u003cem\u003eAncient Korean beauty wisdom meets modern brightening science.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eThe Beauty of Joseon Glow Serum combines the time-honoured Korean beauty ingredient of rice with the modern brightening powerhouse alpha arbutin to deliver visibly brighter, more even and luminous skin. Inspired by the skincare rituals of Joseon Dynasty court ladies who used rice water to achieve their famously radiant complexions, this lightweight serum delivers concentrated brightening and hydrating benefits in a fast-absorbing, non-sticky formula. Suitable for all skin types, it’s the serum that makes your skin glow from within.\u003c\/p\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRice Extract\u003c\/strong\u003e — rich in vitamins and minerals that brighten, hydrate and protect the skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAlpha Arbutin (2%)\u003c\/strong\u003e — a powerful brightening agent that visibly reduces dark spots and evens skin tone\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNiacinamide\u003c\/strong\u003e — brightens skin tone, minimises pores and controls sebum\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSodium Hyaluronate\u003c\/strong\u003e — attracts and locks in moisture for plump, dewy skin\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eVisibly brightens and evens skin tone\u003c\/li\u003e\n\u003cli\u003eReduces the appearance of dark spots and hyperpigmentation\u003c\/li\u003e\n\u003cli\u003eLightweight, fast-absorbing formula — no stickiness\u003c\/li\u003e\n\u003cli\u003eHydrating and plumping — skin looks dewy and healthy\u003c\/li\u003e\n\u003cli\u003eSuitable for all skin types including sensitive skin\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003cp\u003eAfter cleansing and toning, apply 2–3 drops to the face and gently press into skin. Follow with moisturiser. Can be used morning and evening. Always follow with SPF in the morning when using brightening actives.\u003c\/p\u003e\u003chr\u003e\u003cp\u003e\u003cstrong\u003e✅ 100% Genuine \u0026amp; Original Imported Product\u003c\/strong\u003e\u003cbr\u003eThis product is sourced directly from authorised international distributors and imported by H2 Makeup Studio with full authenticity guarantees. Every Beauty of Joseon product sold by H2 Makeup Studio is 100% genuine — no grey market, no counterfeits, no compromises. Shop with complete confidence.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":42828445220944,"sku":"H2-IB-BJ-001","price":1999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/4388\/6672\/files\/image_ac6f9768-8ae5-41dd-a651-4a1247c96952.png?v=1786013032","url":"https:\/\/h2.makeup\/products\/beauty-of-joseon-glow-serum-rice-alpha-arbutin","provider":"H2 Makeup Studio","version":"1.0","type":"link"}